1: Tik Tok is taking over

The App Tik Tok started out in 2016 under the name of Music.ly which wasn't very popular. But slowly over the years has become very popular with the younger generation. This app has reached 1.5 billion users and is growing more and more with every day. There is endless content the users can produce and watch. This app is also free to everyone. If the producer gets enough views on their videos or “skits” they can even expect to make some money directly from Tik Tok. 







The app works similar to instagram where people log into their accounts and create profiles. Each profile has a bio and a place for their content. In regards to activity these Tik Tok users can like and comment and even send the videos to other users across the platform. The communication aspect of this app is incredible and the opportunities are endless. A user has the ability to reach mark cuban a successful entrepreneur or even other celebrities if the algorithm of Tik Tok presents their video on that person's page. 

Many companies are turning to Tik Tok to advertise their products or campaigns because they know how effective this form of communication is. These companies are reaching the younger generation just by the click of a button or snap of a video. Brands can also do paid advertisements on the app if they want more attention.

https://www.theverge.com/2019/11/4/20948731/tiktok-bytedance-china-social-media-growth-users-decline-first-time